What if you fly?

Flying high - the label was founded in 2022. Bäck & Mo developed ideas from home and created the designs together. The young label focuses on basic pieces with a twist to stand out from other brands. Behind flying high - the label, there is courage, creativity, growth, and freedom. Our team works diligently to offer you the most unique designs, special fabrics, and the best quality. The brand has just started, so we would be delighted if you joined us on our journey.

  • Owner & Founder

  • After Mo completed his training as a sports and fitness salesman at the age of 18, he quickly realized that this profession was not what truly fulfilled him. Despite the exciting aspects of sports and fitness, he felt a deep yearning inside for something else – something that would truly make him happy. Time and again, the dream floated in his mind: to start his own fashion brand and bring his creative designs to life. The idea of expressing his visions through unique clothing and inspiring people with his creations would not let him go. However, instead of voicing this dream aloud, Mo often chose the easier path and distracted himself with other things. After completing his first training and spending several years in the profession, he eventually decided to pursue his higher education diploma. This was a step in the right direction, but it still did not lead him to the place where he truly wanted to be.

     

    Subsequently, he began another apprenticeship as a freight forwarding and logistics merchant. He worked in this field for several years, but despite the stable employment and financial security, the feeling of dissatisfaction remained. Mo felt trapped between the expectations of everyday life and an insatiable urge for creativity. One day, when the inner restlessness became unbearable, Mo found the courage to tell Bäck about his deepest desire – the dream of having his own fashion brand. To his surprise, Bäck responded with conviction: "Then do it! What are you waiting for?" These words were like a ray of light in the darkness; they gave him the push he had needed for so long. 


    With the constant support and encouragement of his wife behind him, Mo made the decision
    to finally fight for his dreams. He quit his secure job and put everything on the line – ready to take the risk to pursue his passion for fashion. This determination became the driving force in his life. Thus began the exciting adventure of his own fashion brand – an adventure full of creativity, challenges, and the hope of inspiring others with his designs.

  • Co-Founder & Head of Creative

  • After Bäck completed her specialized high school diploma together with Mo, she began an apprenticeship as a wholesale and foreign trade merchant. Following the successful completion of her training, she initially worked as an administrative assistant in IT support at another company. However, after about two years, she returned to her training company. During this time, she built a second career as a beautician and founded her own cosmetics studio, "no filter - by Bäck Köhler." In addition to her two jobs, she also worked as a model and UGC creator. Her strengths lie in organization, communication, and creativity. Together with Mo, she laid the foundation for "Flying high - the label." To this day, she manages to balance all these entrepreneurial endeavors.


    Since childhood, her heart has been devoted to beauty and fashion. Bäck lives by Carrie Bradshaw's motto: "I like my money right where I can see it – hanging in my closet."